Privacy Policy

UPDATED: October, 2010

Cluster Amenities No. 1, LLC (“we,” “us” or “our”) takes the privacy and protection of your personal information very seriously. This Privacy Policy describes our practices with respect to “Personal Information,” which is information that is personally identifiable, like your full name, as well as other non-public information associated with your full name (such as e-mail address, phone number, or postal address) submitted through the World Wide Web site located at www.apella.com (the “Site”).

BY USING OUR SITE OR SUBMITTING PERSONAL INFORMATION THROUGH OUR SITE, YOU EXPRESSLY CONSENT TO THE PROCESSING OF YOUR PERSONAL INFORMATION ACCORDING TO THIS PRIVACY POLICY.

This Privacy Policy is a part of our Terms of Use. If any term in this Privacy Policy is inconsistent or conflicts with any term in the Terms of Use, this Privacy Policy will control. Capitalized terms used in this Privacy Policy but not defined in this Privacy Policy have the meanings given to them in the Terms of Use.

PERSONAL INFORMATION WE COLLECT AND HOW WE USE IT
When you submit a request for proposal on the Site, we collect the following: your name, title, company name, postal address, e-mail address, phone number, meeting or event start date and end date, name of the meeting or event, and the number of persons expected to attend the meeting or event. We will also collect any information you submit in the following dialog boxes: ‘Meeting or Event Space Requirements,’ ‘Food and Beverage Requirements’ and ‘Additional Requirements.’ We may associate the information you submit on the Site with comments and feedback you provide to the Conference Center or Conference Center Operator. We use your information to provide you with Conference Center services and to improve such services. We may use your Personal Information to contact you with promotional information about us.

If you contact us (by e-mail, for example), we collect any information included in your communication and we may use it to respond to you.

We may use cookies to and/or collect your IP Address in order to simplify your use of our Site (so that, for example, our Site remembers you) and to better understand (and improve) how customers use our Site and services.

We may create anonymous information records from Personal Information by excluding information which makes the information personally identifiable to you. We reserve the right to use and disclose Anonymous Information at our discretion.

DISCLOSURE OF PERSONAL INFORMATION
Except as otherwise stated in this Privacy Policy, we do not trade, rent, or share your Personal Information with third parties, unless you ask or authorize us to do so.

We may provide your Personal Information to third party service providers for the purpose of providing services to us, assisting us in providing services (including without limitation the Conference Center services) to you, and to help us communicate with you. Our service providers do not have any independent right to share your Personal Information (except pursuant to a legal requirement such as a subpoena or warrant).

To the extent that we have a parent company, any subsidiaries, joint ventures, or other companies under a common control (collectively, “Affiliates”), we may share some or all of your Personal Information with these Affiliates, in which case we will require them to honor this Privacy Policy.

In the event we or any of our service providers goes through a business transition such as a merger, acquisition by another company, or sale of all or a portion of its assets, your Personal Information will likely be among the assets transferred. You acknowledge that such transfers may occur, and that any acquirer of us or the applicable service provider or its assets may continue to use your Personal Information as set forth in this Privacy Policy. You hereby consent to sharing your Personal Information under these circumstances.

We may (and you authorize us to) disclose Personal Information we have collected about you if we believe in good faith that such disclosure is necessary to (a) comply with relevant laws or to respond to subpoenas or warrants served on us; (b) to enforce any agreement we may have entered into with you and to enforce the Privacy Policy; or (c) to protect and defend the rights or property of us, other users of our Site, or third parties. You further authorize us to permit our Conference Center Operator to disclose Personal Information we have collected about you if the Conference Center Operator believes in good faith that such disclosure is necessary to (i) comply with relevant laws or to respond to subpoenas or warrants served on the Conference Center Operator; (ii) to enforce any agreement the Conference Center Operator may have entered into with you; or (iii) to protect and defend the rights or property of the Conference Center, the Conference Center Operator, or third parties (including without limitation, other users of the Conference Center).

CHOICES REGARDING PERSONAL INFORMATION
We will include unsubscribe instructions in each promotional communication we send you. You may request that we delete your Personal Information, but please note that we may be required (by law or otherwise) to keep this information and not delete it (or to keep this information for a certain time, in which case we will comply with your deletion request, only after we have fulfilled such requirements). When we delete Personal Information, it will be deleted from our active databases, but may remain in our archives.

PRIVACY OF MINORS
We do not intentionally collect or maintain information from persons under the age of 13.

SECURITY AND CONFIDENTIALITY
We have put in place reasonable procedures to safeguard and secure the information we collect online. However, no company, including us, can fully eliminate security risks associated with Personal Information under all circumstances.

CHANGES IN THIS PRIVACY POLICY
This Privacy Policy is subject to revision from time to time in our discretion. We will post the revised version of our Privacy Policy on this page. Continued use of our Site or the services we provide through the Site following any changes shall indicate your acknowledgement of such changes and agreement to be bound by the revised Privacy Policy.

CONTACT US
If you have any questions or suggestions regarding this Privacy Policy please contact us by sending us an e-mail to privacy@apella.com

APELLA, EVENT SPACE AT ALEXANDRIA CENTER™ | 450 EAST 29TH STREET, 2ND FLOOR | NEW YORK, NY 10016 | TEL 212.706.4100 | FAX 212.706.4101 | CONTACT US